Blushh, built by a team of ex-Google, Amazon, Harvard and BCG professionals, is creating a directory of short, sensual audio stories for women in Asia. The startup believes that there is a massive unmet need for adult content created for women, instead of men, signing up 100 paying subscribers within its first month on the market. Tess met the Blushh team early on and encouraged them to apply for the YCombinator program and provided guidance and strategy to be successful in the process - Blushh was subsequently selected as one of TechCrunch's "favorite companies from Y Combinator's W21 Demo Day".